Global Travel Brand
Multiple pieces of work - Multiple contracts
I worked on several different projects at TUI, including improvements to their "Cities" and "Multi-Centre" offerings, and more recently a huge project introducing "Select a Cabin" for their Cruise product. The initial work for Cities and Multi-Centres focused largely on creating clickable prototypes with improved flows and pages for the researchers to take into the user testing lab. The Cruise work was a much bigger project and was 6 months in total. I conducted all the necessary user and industry research to create multiple different options that allowed the customer to select their own specific cabin on the cruise ship, when making their holiday booking. These different versions were tested with real customers and in a lab setting to finally whittle it down to just one version. At present I am still awaiting for this functionality to go live on the main TUI holiday website!