TUI Travel


Multiple Projects / Multiple Contracts


I worked on several different projects at TUI, including improvements to their "Cities" and "Multi-Centre" offerings and more recently a huge project introducing "Select a Cabin" for their Cruise product. The initial work for Cities and Multi-Centres focused largely on creating clickable prototypes with improved flows and pages for the researchers to take into the user testing lab. The Cruise work was a much bigger, 6 months project. I conducted all the necessary user and industry research to create multiple different options that allowed the customer to select their own specific cabin on the cruise ship when making their holiday booking. These different versions were user tested with real customers and in a lab setting to finally whittle it down to just one version.

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At Dare to Dream, I build websites for small business entrepreneurs that work. My mission is to provide both the customer and the business with the results they desire by designing & building effective websites to increase sales leads and drive conversions.

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